Awareness & Alignment Coaching For Growth You Really Love.

"Don't waste your time chasing butterflies.
Mend your garden and the butterflies will come."
- Mario Quintana.

If you really want to unlock your potential, enjoy unprecedented growth, abundance, time freedom and a life and business you truly love, there’s only one requirement…

Let go of the belief that it’s hard and re-discover the transformational difference between…

Being led by the wisdom, intelligence and joy of your heart and intuition – your true Self.

Versus being led by your mind (false self / ego) and its beliefs, stories and illusions – which are ALL based on the past and designed to preserve what’s familiar… when your heart wants what’s not!

Being led by the truth and wisdom of your heart means leading from fulfilment and flow, being free of fear and makes the realisation of your goals and dreams inevitable.

Being led by your mind and body (ego) is fear-based and means leading for fulfilment in the future, being a prisoner to perception, a hostage to your unconscious and taking years to achieve what could otherwise be achieved in months..

Or worse…

Never achieving or realising what you’d LOVE and KNOW in your HEART you’re capable of… if only you could get out of the ways of your mind!

Are you ready to let go of the striving, discover the truth about you and let your heart lead you to create the business and life your heart desires?

Life is a Game of You.

The belief in who you're not is the only opponent
in the way of all you want.

Hi, I’m Rob Begg

I spent most of my life believing success was the outcome of  a combination of vision, strategy, skill, hard work and perhaps a little luck.

As an entrepreneur, I built a couple of decent businesses but it came at a hefty price.

Hard work, long hours, worry and stress and the frustration of knowing I was capable of much more than I seemed able to realise.

Thankfully I eventually ended up becoming depressed.

I say thankfully because – very long story short – it led me to discover our results are the outcome of our consciousness and how we direct it. 

Everything else simply follows. And I mean everything.

It woke me up to realising that ambition, skill, capability, intellect, strategy and action can’t ever out-do our own consciousness.

Because life reflects who we are being, not what we know or do.

We experience what we’re in the fulfilment of, not what we’re wanting.

What we surrender our heart to and assume to be true is what we get to have the experience of.

And so, when we learn to follow our hearts once again instead of our mind, we get to experience our dreams and goals. With certainty.

Circumstance don’t matter. History doesn’t matter. All that matters is our own consciousness.

Even if we don’t believe any of this, it’s still how it works.

It’s a law of being, as predictable as gravity and one we’re all subject to, whether our ego allows us to realise this or not.

Today, I support entrepreneurs and leaders in business and sport to re-discover this truth for themselves and to learn the art and science of conscious heart-led creation. 

The net result is freedom from the prison of perception, fulfilment, happiness and the consistent realisation of goals and dreams.

Life lived as it’s meant to Be Lived and not as it’s Be Lieved by the mind.

“Stop trying to change the world since it is only the mirror. Man’s attempt to change the world by force is as fruitless as breaking the mirror in the hope of changing his face. Leave the mirror and change your face. Leave the world alone and change your conceptions of yourself. The reflection then will be satisfactory.”

– Neville Goddard

For the movie of our life to be radically different, we must place a new film in the projector of our mind and learn how to light it up with our heart.

Programs & Services

1:2:1 Coaching

Powerful coaching providing rare and transformational insights which support you to entirely shift your perceptions, discover your true nature and potential and achieve your desired outcomes no matter what. 

Effortlessly put new behaviours on autopilot, optimise your emotional state, operate from flow and dramatically shift your focus, productivity and results. Take your business, revenues, profits and life to completely new levels whilst working fewer hours and feeling fulfilled.

(Or whatever else you may want).

Groups for Leaders

If you want to benefit from the power of being in a group and to learn alongside and be supported by other like-minded entrepreneurs and leaders, a group program is the answer.

You’ll gain clarity and understanding like never before including awareness of your true nature and how your mind really works. 

Whether you want to 2X or 5X your earnings whilst working half or create a global business impacting millions, you’ll get everything you need here. 

(Except for your ego being re-enforced)

Exec & Sales Teams

High performing teams are fundamental to the success of any great business. If you really want to open your eyes to what’s possible and to realise it, an Exec or Sales team programme will show you precisely how.

Working together as a team you’ll learn powerful but little understood truths about how to use your mind to create the results you want with ease and certainty.

Create a culture your team love, align with and thrive within. Realise you are your only real competitor and how to change this. Turn your clients into your best source of referrals and more.

A weekly email to support a shift in your mind, awareness and wealth.

Direct to your inbox every Saturday morning. Unsubscribe anytime.

What To Expect When Working With Me


I maintain a complete commitment to you and your success throughout our time working together. I won’t just be your coach, I’ll partner with and support you on the journey


Your beliefs, perceptions, assumptions and world view will be challenged.

You’ll see all of them for what they really are and not what you believe them to be which is fundamental to your results. 


A shift in our awareness always precedes a shift in our results. For most this is unconscious so results are erratic and not easily replicated. You’ll learn the rare but life transforming skill of consciously shifting your awareness to attain next level results with certainty.


The most effective way to learn is through direct experience. If results don’t change, have we learned? In working with me, you’ll learn both experientially and intellectually and you’ll learn the one thing 99% of all people never do.


Your results matter. They’re an automatic expression of applying what you’ll learn so they’re also a measure of my coaching. Accountability is a two way street so you can be assured I’ll take your results as seriously as you do.

Are You Ready for Your Next Level?


The Start With I Podcast

A podcast dedicated to exploring the origin of results, expressing our innate potential, the ways of the mind and how to live a wildly successful, abundant, happy and fulfilling life.


Goals and Growth

Courage For Goals

The most essential ingredient for realising our heart’s desires is courage. But not in the way most people relate to or think of courage. Courage is not about overcoming fear. As we’ll explore briefly in this post, overcoming fear is not only bad for your health, it makes life hard. COURAGE The origin of the

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Mind and Mindset

Mental Fitness & Opportunity Cost

Opportunity cost may not have a line on our P&L. We may not be able to precisely measure it but… It impacts our business growth, career, health, wealth, happiness, family, relationships and more. And it’s almost entirely a function of our mental fitness and alignment. As ever, I hope you find this helpful. And that your

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Leadership & Self Doubt

Today I’m writing about something that affects many of us to varying degrees. Self-Doubt. It may not affect you of course but speaking candidly, I was absolutely full of it for years… Before understanding its implications and learning how to replace it. In the context of leading our business and life, as with any mental

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Entrepreneurship – The Bondage of Reason

When it comes to realising our goals and dreams.. And creating a business and life we truly love. One thing is vital to our success. Our abandonment of self to our vision and to what our heart desires. Because until we do, we’re going to be victim to our logic, reasoning, beliefs and old ways

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Goals and Growth

How Not To Overcome Procrastination

Attempting to overcome procrastination is the worst possible approach we can take… Winning at the game of life is about power, not force. Anything we actively resist always persists in our experience. It has to. Because what we bring our awareness to with emotion is creative. And inclusive. Wanted and unwanted. So, when we’re trying

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Goals and Growth

Why The Meaning We Add Matters

This article is meaningless. And yet it may also be the most meaningful post I ever write. You get to decide. When he first said it, I dismissed it as nonsense. When I then thought about it, I could see something in it. When I studied the science of how we each create our experience,

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